Are customer reviews important?

When it comes to converting online leads to customers, reviews can make or break the sale. When searching for a particular service or product, most searchers don’t go past the first page of results. They also choose a website listed in the organic results. Out of the top three organic listings, if there are any reviews attached to that listing, usually that is the one which will get the most clicks. Most business owners don’t pay enough attention to the […]

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Close the sale

You’re a small business and you just got a call from a potential customer. The customer asks some questions, you ask some questions then the client says – “Ok, I will have to get back to you”. Sound familiar? This is how most sales call go. Customer calls, asks some questions then politely says good bye. Never to be heard from again. If you have one rule, it should be to never leave a sales meeting or call without some […]

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Converting leads to sales

What’s that old saying about “out with the old…..” This new and refreshed blog will be focusing on marketing methods that small to medium sized businesses can use to turn those customer leads into sales or cold hard cash. Population and competition has a lot to do with how easy it is to convert leads into sales. If you live in a small town and your the only plumber, you can practice some of the worst customer service skills imaginable […]

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Welcome!

Welcome to this new and improved blog. We are currently working on some great content to post soon. Check back in a couple of days to see what we have been up to.

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